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Degrees 2 years. Traineeship Programme. What Does a Merchandiser Do? Level 4 Merchandising for Fashion Diploma This comprehensive one-year course provides you with a solid foundation of experience and knowledge to get you started in your merchandising career.
Level 4 Fast Track Buying and Merchandising This week programme is designed for those looking to break into a new area of fashion retail or quickly upskill. Follow us. Please note, you must accept the Live Chat cookies to use the Live chat.
Merchandisers play a key role within organisations, as profitability can be affected by how successfully they undertake their work. Merchandisers set prices to maximise profits and manage the performance of ranges, planning promotions and markdowns as necessary. They also oversee delivery and distribution of stock and deal with suppliers.
As a visual merchandiser, display designer or window dresser it would be job of visual merchandiser to create eye-catching product displays in shops and stores. Visual merchandiser is responsible for presenting products in a way that attracts customers and maximises sales. The role of the merchandiser is varies from stages of the fashion industry like production, buying house, retail and sells, visual merchandiser.
The work of merchandiser dynamically changes from organization to organization. In some organization merchandiser plays wide role while in some organization role of merchandiser is very specific. The job profile of merchandiser is also changing with the growth of apparel industry today it becomes more complicated than previous. The requirement of skills for merchandising changes drastically with respect to organization and stage of fashion industry.
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Search in content. Search in excerpt. Search in posts. Search in pages. Primary Menu. To find out the market trend To make the forecast of market, in order to develop the new style Product development is done by merchandiser Development of new line for the next season Line plan is developed by the merchandiser Make the marketing calendar To make Communication and coordination with buying house and manufacturer merchandiser is needed.
To make the coordination with thevendors as well as buyer Follow up of the export order. Analysis of market is done by buying house merchandiser Bring the orders to buying house Costing is done by merchandiser Filling the daily reports that buying house deals with. The production merchandiser plays the bridge between the manufactures and buyer The need of merchandiser starts when enquiry of buyers comes for new order Buyer communicates all the information to the merchandiser, while merchandiser needs to convert that information into format which is understandable to production executives.
For the proper order follow up merchandiser is needed The fabric and trims consumption and costing is done by the merchandiser. Merchandising Job is very demanding Well paid designation Opportunity to travel Personal growth As it is a multiple activity job designation, hence easy to move in related area. Wide varieties of job opportunities are available. Contact with the people from different background, culture, country, languages.
A visual merchandiser creates window and in-store displays in shops and department stores, taking responsibility for the 'look' of the store, with the aim of promoting goods to maximise sales. Find out more about the different kinds of work experience and internships that are available. The retail industry employs around three million people.
The industry is currently in a state of change, largely due to the rapid growth of online retail. Over the next five to ten years, online retail sales will continue to increase - while the number of traditional high street stores is expected to decline, according to the Centre for Retail Research.
There are opportunities to work abroad, particularly with retail firms which have international outlets. Training for retail merchandisers is largely on the job and competency-based, and usually involves working towards specific set tasks and undertaking projects, either individually or as part of a larger team. Most retail companies will have a training scheme.
This will vary according to employer but may include courses on:. There are a number of courses that can be taken in merchandising, including short courses in fashion merchandising at the London College of Fashion , and postgraduate taught courses and research opportunities at a variety of universities.
A number of further education colleges offer courses that focus on retail display and merchandising. Distance-learning foundation courses in buying and merchandising are also available. To support those wishing to embark on a career in fashion retail there is the Fashion Retail Academy.
The Academy aims to work in partnership with the retail industry to deliver professional and vocational training programmes, including the Level 4 Merchandising for Fashion. The Academy has strong links with fashion retail head offices in London, enabling students to gain first-hand experience as part of their studies.
Shorter merchandising courses are also offered at introductory, intermediate and postgraduate level. The entry point of a retail merchandiser can vary between companies and will depend on relevant experience and qualifications. Usually, new entrants begin as allocators, distributors or MAAs. There is a clear career development path in merchandising. Companies often have a competency-development programme in place, with a set of competencies that have to be achieved in order to qualify for the next level and gain promotion.
The next level up from working as an MAA is assistant merchandiser although in some companies, there is an additional step in between these two roles as senior allocator or senior distributor. Remaining at assistant level for a couple of years before promotion to merchandiser, and then to senior merchandiser, is common.
Working up to merchandise manager, head of merchandising and then merchandising director is possible for those interested in management. These roles will be based at a head office. Career development can be rapid but this is largely dependent on individual performance. It's possible to have responsibility for a large budget and a team of people within five years, and common to have reached senior merchandiser level within eight years.
Merchandisers usually specialise in a certain product area, such as homeware, food or fashion, but skills and experience are transferable between products. It's also possible to move sideways into a business analyst role. However, moving between career areas within a company from merchandising to buying, for example is not always as simple.
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